{"product_id":"berkley-ripfish","title":"Berkley RipFish","description":"\u003cp\u003e\u003cspan\u003eThe Berkley Ripfish is amazing! All the things you love about fast dropping lipless hard baits married to all the things you love about glide baits born into a sleek, minnow profiled hard bait that delivers phenomenal elevation control and a crazy range of angler-controlled actions. The Ripfish excels in vertical presentations with lateral hunting actions and a crazy-cool wobble. FFS Optimization means you have precision casting followed by quick fall rates that get to the fish fast while the flat bottom design allows the angler to stop the fall and create as much chaos as they choose all while keeping the bait in the strike zone longer! For a more finesse approach, you can guard the fall and impart a steadier controlled retrieve then impart action when and where you desire. The Ripfish can produce tight yo-yoing actions, fast drops and wide glide-outs that swim back to center with ultra-natural movement. The Ripfish crispy vibrations move a lot of water and will emit a loud high-pitched rattle on the rip not found in any glide bait on the market. Enjoy the easy-to-cast, quick-sinking, and put it where you want it when you want it performance of the Berkley Ripfish.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003ePro Tip: Be willing to adjust your cadence and rod movements in response to fish behavior to elicit more responses.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cbutton class=\"accordion-header flex justify-between items-center w-full py-md\" type=\"button\" aria-expanded=\"true\" aria-controls=\"Product7896753537163-features\"\u003e\u003cspan class=\"accordion-header__text p2 font-600\"\u003eFeatures\u003c\/span\u003e\u003cspan class=\"accordion-header__icon w-[16px] leading-[0]\"\u003e\u003csvg class=\"icon icon--minus\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 16 1.75\"\u003e\u003cpath d=\"m16,.88c0,.48-.39.88-.88.88H.88c-.48,0-.88-.39-.88-.88s.39-.88.88-.88h14.25c.48,0,.88.39.88.88Z\"\u003e\u003c\/path\u003e\u003c\/svg\u003e\u003c\/span\u003e\u003c\/button\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cdiv id=\"Product7896753537163-features\" class=\"accordion-content\" aria-hidden=\"false\"\u003e\n\u003cdiv class=\"mb-md rte\"\u003e\n\u003cul\u003e\n\u003cli\u003eUnique hydrodynamic tapered profile delivers strong crispy vibration allowing the angler to have greater awareness of performance all with less angler fatigue\u003c\/li\u003e\n\u003cli\u003eHigh Pitched Rattles draw fish in\u003c\/li\u003e\n\u003cli\u003eRear fin location and design controls drag allowing for precision tracking\u003c\/li\u003e\n\u003cli\u003eStrategically designed belly is flatter toward the front and tapers toward the back to generate tail swing and natural swimming action on the fall\u003c\/li\u003e\n\u003cli\u003eFlatter Bottom allows for angler-controlled fall rates and allows the bait 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